Senior Digital Marketing Specialist (Miami, FL)
Working Location: FLORIDA, MIAMI
Workplace Flexibility: Hybrid
For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling.
Every day, we live by our philosophy, True to Life, by advancing medical technologies and elevating the standard of patient care so people everywhere can fulfill their desires, dreams, and lives.
Our five Core Values empower us to achieve Our Purpose:
Patient Focus, Integrity, Innovation, Impact and Empathy.
Learn more about Life at Olympus.
**Please note: All correspondence will be sent from our Olympus domain (@Olympus.com). If you receive correspondence from an entity other than @Olympus.com, it is likely not legitimate.
Job Description
The Sr. Digital Marketing Specialist will work within the Olympus MSG Marketing Team organization to help identify the unmet needs, goals, opportunities, and challenges of our businesses. While staying up to date on digital trends and technologies, this role will create and oversee the execution of digital initiatives to help cross-functional teams develop and evolve ideas to bring together business objectives and consumer needs.
Job Duties
- Set digital marketing strategies using all necessary tools (e.g. website emails landing pages digital advertising social media webinars blogs)
- Research products services and current strategies to identify new opportunities.
- Design shape execute optimize and nurture integrated marketing campaigns.
- Keep up to date with our audience's preferences and proactively suggest new forward-thinking campaigns to improve and optimize the customer journey.
- Work closely with the various specialists involved with the implementation and management of our digital presence.
- Identify opportunities for clients to use digital platforms to enhance their overall marketing mix by paying attention to the customer journey/experience and distribution/implementation of campaigns across multiple channels.
- Measure and report performance on all digital marketing campaigns against goals - make recommendations for optimization of all campaigns.
- Structure and present recommendations to Liaise with Design Content Business Technical and Sales teams to optimize customer experience and ensure brand consistency.
- Stay up to date with digital technology developments establish best practices in digital marketing.
- Manage the content and appearance of the LAD MSG website.
- Monitor traffic and manage content to ensure that the site remains relevant to our customers and provides the greatest ROI for LAD MSG.
- Integrate MSG website with websites of other groups within OAI and Olympus in North America to ensure consistency of messaging.
- Support and guide marketing/tools i.e. apps
Job Qualifications
Required:
- Bachelor’s Degree in Marketing Communication or equivalent knowledge required,
- Minimum 3-5 years’ experience, in Marketing and related
- Qualified candidate will have demonstrated experience prioritizing and delivering against multiple project deadlines and milestones
- Experience with CRM platforms. Salesforce.com experience a plus
Preferred:
- Lead similar responsibilities.
- Proactive resourceful and self-motivated
- Detail oriented with proven analytical and project management skills.
- Excellent oral and written communications skills in English and Spanish.
- Possess the ability to quickly establish rapport on a professional level.
- Proficient in MS Office 365 Applications especially PowerPoint, Excel, Illustrator, In Design
Why join Olympus?
We offer a holistic employee experience supporting personal and professional well-being through meaningful work, equitable offerings, and a connected culture.
Equitable Offerings you can count on:
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Competitive salaries, annual bonus and 401(k)* with company match
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Comprehensive medical, dental, vision coverage effective on start date
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24/7 Employee Assistance Program
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Free live and on-demand Wellbeing Programs
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Generous Paid Vacation and Sick Time
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Paid Parental Leave and Adoption Assistance*
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12 Paid Holidays
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On-Site Child Daycare, Café, Fitness Center**
Connected Culture you can embrace:
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Work-life integrated culture that supports an employee centric mindset
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Offers onsite, hybrid and field work environments
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Paid volunteering and charitable donation/match programs
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Diversity Equity & Inclusion Initiatives including Employee Resource Groups
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Dedicated Training Resources and Learning & Development Programs
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Paid Educational Assistance
*US Only
**Center Valley, PA and Westborough, MA
Are you ready to be a part of our team?
Learn more about our benefit and incentives.
At Olympus, we are committed to Our Purpose of making people’s lives healthier, safer and more fulfilling. As a global medical technology company, we partner with healthcare professionals to provide best-in-class solutions and services for early detection, diagnosis and minimally invasive treatment, aiming to improve patient outcomes by elevating the standard of care in targeted disease states.
For more than 100 years, Olympus has pursued a goal of contributing to society by producing products designed with the purpose of delivering optimal outcomes for its customers around the world.
Headquartered in Tokyo, Japan, Olympus employs more than 31,000 employees worldwide in nearly 40 countries and regions. Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,200 employees throughout locations in North and South America. For more information, visit www.olympusamerica.com.
Olympus is dedicated to building a diverse, inclusive and authentic workplace
We recognize diversity in people, views and lifestyle choices and emphasize the importance of inclusion and mutual respect. We strive to continue to foster empathy and unity in the workplace so that our employees can fully contribute and thrive.
Let’s realize your potential, together.
It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.
Applicants with Disabilities:
As a Federal Contractor, Olympus is committed to ensuring our hiring process is accessible to everyone. If you need an accommodation in order to complete the application or hiring process, please contact Olympus via email at OCAAccommodations@olympus.com. If your disability impairs your ability to email, you may call our HR Compliance Manager at 1-888-Olympus (1-888-659-6787).
Posting Notes: || United States (US) || Florida (US-FL) || Miami || Marketing
Nearest Major Market: Miami
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