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Senior Strategic Marketing Manager

Req ID:  3331

Working Location: MASSACHUSETTS, WESTBOROUGH 

 

Are you looking for a company that cares about people’s lives and health, including yours? At Olympus, we help make people’s lives healthier, safer and more fulfilling, every day. 
 
Let’s inspire healthier lives, together.

Job Description

The Global Sr. Strategic Marketing Manager, Single-Use Endoscopy will be the marketing lead and subject matter expert for a critical medical device business segment. This individual will serve as the Global Marketing core team lead for new product development projects while also supporting the business unit’s portfolio of products currently in the market.

This individual will work with the Director to identify and develop new business and product opportunities for the global market. In doing so, this individual interfaces closely with R&D, RA/QA, operations, business units and downstream marketing to establish potential for revenue, profit, and market share. Responsibilities will range from taking products from concept through commercial release including launch planning.

Additionally, this individual is responsible for acting as the department liaison with the compliance department to ensure all HCP interactions are conducted in a compliant manner.

Job Duties

* Serve as global marketing lead for the single-use endoscopy business.

 

* Derive a deep understanding of customer requirements / user needs through formal primary market research and procedural expertise, including conducting VOC research with an external company.

 

* Develop business cases and early opportunity assessments for new product development programs, including strategic rationale, revenue modelling and return on investment.

 

* Interface with cross-functional project teams providing the guidance necessary to develop world class products that meet customers’ needs.

 

* Conduct product market acceptance studies and clinical validation activities, including management of HCP contracts as needed.

 

* Support strategic business plan process and product launch roadmaps to ensure appropriate balance between short-term and long-term opportunities.

 

* Monitor market trends including competition, procedural/market growth, regulatory, reimbursement, clinical literature and emerging technologies.

 

* Partner with business units to ensure that regional commercial teams around the world have best in class launch playbooks and tools/programs for commercialization, including value proposition, clear messaging and segmentation.

 

* All other essential related duties as required.

Job Requirements

REQUIRED QUALIFICATIONS 

Bachelor's degree required.

 

* Minimum 5 years of experience within medical devices, diagnostics, and/or pharmaceuticals.

 

* Minimum 6 years of business experience is required (ideal candidate will have a blend of new product development, marketing product innovation, upstream marketing).

 

* Other Considerations (travel/hours availability, etc.): Ability To travel up to 25%, including international.

 

PREFERRED QUALIFICATIONS

* Master's degree preferred.

 

* Global marketing experience preferred.

 

* Experience with medical scopes is strongly preferred.

 

* Outstanding written and verbal presentation and communication skills.

 

* Strong project management skills and tangible experience achieving results, including leading primary market research and early stage assessments.

 

* Ability to achieve results by working cross-functionally and collaboratively with a matrixed organization.

 

* Thorough understanding of financial statements, market modelling, competitive analysis and budgeting.

 

* Ability to turn detailed data analyses into succinct, useful strategic insight to guide business decisions, including surveying and analyzing external market factors to generate implications.

We realize work isn’t just a job to you.

It’s a big part of your life, but not the only part. That’s why we offer competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, flexible schedules, parental and adoption leave, on-site services and Colleague Affinity Networks — so you can be ready for where life can take you.

Olympus is passionate about the solutions it creates for the medical, life sciences, and industrial equipment industries, as well as cameras and audio products. For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling by helping detect, prevent, and treat disease, furthering scientific research, ensuring public safety, and capturing images of the world.

Olympus Corporation of the Americas, a wholly owned subsidiary of Olympus Corporation, is headquartered in Center Valley, Pennsylvania, USA, and employs more than 5,500 employees throughout locations in North and South America. For more information, visit www.olympusamerica.com.
 

Olympus…True to You. True to Society. True to LIFE.

It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.

Posting Notes: || United States (US) || Massachusetts (US-MA) || Westborough || 


Nearest Major Market: Worcester

Job Segment: Marketing Manager, Manager, QA, Quality Assurance, Marketing, Management, Technology, Quality

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