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Executive Director, Head of Global Upstream Marketing - CS

Req ID:  3865

Working Location: Massachusetts, Boston; PENNSYLVANIA, CENTER VALLEY 

Are you looking for a company that cares about people’s lives and health, including yours? At Olympus, we help make people’s lives healthier, safer and more fulfilling, every day. 
 
Let’s inspire healthier lives, together.

Job Description

The Executive Director Global Marketing will be part of the Global Customer Solutions Business Unit (CSBU), which is part of the Endoscopic Solutions Division for Olympus. In this capacity, the candidate will be tasked to develop pipeline opportunities and execute the portfolio of initiatives within the CSBU. This will include identifying the overall strategy and associated requirements to be successful at growing Olympus share in and continuing to grow as a global player in the digital solutions space. This will include heavy collaboration with HCP, Regional Sales Business Units, R&D and the Manufacturing Business Centers to develop and implement aligned strategies and tactics focused on the successful commercial launch penetration and profitability of the business. The candidate will be directly leading a Global Product Marketing team focused on new product and sustaining initiatives. This includes identification of future business opportunities, unmet customer needs, value proposition, commercialization plans and launch activities. Activities also encompass the life cycle management of legacy products. The candidate will need to focus heavily on building skill sets and capabilities across the department. Some of the key areas of focus include forging strong partnerships with global Healthcare Professionals, expertise in identification of user requirements, voice of customer feedback, clinical knowledge value proposition, health economic awareness business case development and the execution of global strategies.

 

The ideal candidate is a strong leader, strategically minded and self-motivated with excellent analytic, facilitation and communication skills (both oral and written).

Job Duties

* Responsible for developing key strategies the CSBU to serve all Global Markets and a comprehensive understanding of market needs, market trends competitive forces and disruptive technologies globally for the CSBU.

 

* Market Intelligence team used as a resource but directed by this team.

 

* Business case development and project/initiative proposals from diligence discovery and early stage research projects as well as setting the direction for R&D.

 

* Discovery teams to ensure resource allocation is coordinated with business growth opportunities that align with the strategy.

 

* Serve as CSBU expert in business unit meetings influencing and driving the development of the associated long-term system level strategy road map and commercial plan (digital solutions developed throughout Olympus).

 

* Serve as a key window person for the CSBU marketing team for products within his/her area of responsibility in all management discussions boards, regional and global meetings. Close collaboration with regional downstream marketing teams. 

 

* Recruit, hire, train, motivate and lead direct reports to deliver on key objectives consistent with annual business plan and corporate initiatives driving the execution of key deliverables within the new product development process & ensuring successful product launches across all global geographies. 

 

* Develop and maintain expertise across the Customer Solutions Global Marketing team as the product and clinical specialist by attending procedures, courses, workshops, tradeshows and staying abreast of market dynamics competitive landscape and global industry trends. 

 

* Lead and train team members and cross-functional support members in customer input market research activities (i.e. VOC & aposs surveys user needs identification, value proposition, prototype evaluations, focus groups etc.) throughout the different stages of the projects. 

 

* Lead and train team members and regional partners in the development of global commercialization plans and global product launches (value proposition clinical evidence publications HEOR pricing analysis marketing collateral training materials service etc.). 

 

* For early stage and/or high complexity/impact projects either act as a core team member or stay intimately close to the project to ensure adequate coverage and direction. 

 

* Set the strategy and prioritization for life cycle management and sustaining activities monitoring market feedback and sales patterns against forecast, complaints, supply chain etc.

Job Requirements

REQUIRED QUALIFICATIONS:

 

* Bachelor’s degree is required; Master’s or MBA preferred.

 

* Minimum 15 year’s business experience (R&D Downstream Upstream Sales). Minimum 5 years of experience in medical device upstream marketing preferably in a global role.

 

* Excellent verbal and written communication skills and comfortable presenting to different audiences including experience presenting to Executive Management Teams.

 

* Travel a minimum of 25 % (including international)

 

* Occasional evening and weekend work from home required

 

PREFERRED QUALIFICATIONS:

 

* Strong leadership skills with proven ability to effectively manage a team.

 

* Excellent influence facilitation and problem solving skills

 

* Proven experience leading early stage development teams including development of business case financial, modelling, reimbursement how we win strategy.

 

* Strong analytical skills; with demonstrated financial and strategic capabilities

 

* Expertise in user requirement identification, customer input, VOC & market research.

 

* Strong clinical knowledge and aptitude; comfortable in working with physicians the clinical environment.

 

* Self-motivated with a strong sense of urgency and a drive for results

 

* Highly effective at dealing with change and ambiguity as business needs shift responding well under pressure and demonstrating flexibility while ensuring compliance.

We realize work isn’t just a job to you.

It’s a big part of your life, but not the only part. That’s why we offer competitive salaries, a robust 401(k) program, annual bonus program and comprehensive medical benefits, as well as tuition reimbursement, flexible schedules, parental and adoption leave, on-site services and Colleague Affinity Networks — so you can be ready for where life can take you.

Olympus is passionate about the solutions it creates for the medical, life sciences, and industrial equipment industries, as well as cameras and audio products. For more than 100 years, Olympus has focused on making people’s lives healthier, safer and more fulfilling by helping detect, prevent, and treat disease, furthering scientific research, ensuring public safety, and capturing images of the world.

Olympus’ Medical business uses innovative capabilities in medical technology, therapeutic intervention, and precision manufacturing to help healthcare professionals deliver diagnostic, therapeutic, and minimally invasive procedures to improve clinical outcomes, reduce overall costs, and enhance the quality of life for patients. Olympus’ Medical portfolio includes endoscopes, laparoscopes, and video imaging systems, as well as surgical energy devices, system integration solutions, medical services, and a wide range of endotherapy instruments for endoscopic and therapeutic applications. For more information, visit www.olympus-global.com.

Olympus…True To You. True To Society. True To LIFE.

 

It is the policy of Olympus to extend equal employment and advancement opportunity to all applicants and employees without regard to race, color, national origin (including language use restrictions), citizenship status, religious creed (including dress and grooming practices), age, sex (including pregnancy, childbirth, breastfeeding, medical conditions related to pregnancy, childbirth and/or breastfeeding), gender, gender identity and expression, sexual orientation, marital status, disability (physical or mental) and/or a medical condition, genetic information, ancestry, veteran status or service in the uniformed services, and any other characteristic protected by applicable federal, state or local law.

Posting Notes: || United States (US) || Massachusetts (US-MA) || Westborough || 


Nearest Major Market: Worcester

Job Segment: Manager, Marketing MBA, Marketing Manager, Market Research, Marketing, Management

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